2255 - Essential Tactics for Service and SaaS Businesses with The Change Hive's Yemi Oluseun

Josh Elledge

Published on: 12/08/2025

In this episode of The Thoughtful Entrepreneur, host Josh Elledge interviews Yemi Oluseun, Founder and CEO of The Change Hive, on why customer retention is the most powerful lever for sustainable business growth. Yemi shares her five-point retention model—covering onboarding, habit-building, reviews, revenue expansion, and proactive churn prevention—to help service and SaaS businesses optimize the customer journey. She also invites listeners to take The Change Hive’s retention quiz to uncover their biggest growth opportunities.